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Rappers should consider that everybody knows the game in today’s Hip Hop climate. It’s not like back when we were the dopest ones. Right? If you could deejay, rap, or sing while the others couldn’t, they admired your talent. You became that inspiration for the rest. Back when many people were too young or broke to experience the classic moments, be they the hottest albums, vices, clubs, movies, or shows. When they didn’t know the backstories, YouTube, TMZ, and Google updated everyone and brought them up to speed. Cell phones and social media connected the masses to make everyone current.

How we live, what type of people we choose to date…

Many people have easier access now. Amazon delivers exclusive gear to people’s doorsteps. They can guestimate leverage and net worth. They know how much swag costs, what we like to eat/drink, how we live, what type of people we choose to date, how we make a living, and what we do when we’re in a position. The other thing is when we step into the open, we have oppositions that we’re not considering as a part of the game, like the covert hater who tips off the cops when we leave the club nice. Or that radical feminist who lets your ops know where you are. Don’t forget the Hip Hop police.

The new business model is to see a rapper get jammed up. Our “toxic masculinity” could trigger a radical feminist. Some women on social media, in restaurants, stores, or clubs ache to see us go to jail or killed in these streets. It might be the woman the rapper wants to fcuk. He might think they don’t have an ill will for him because he didn’t offend anyone. That’s not true. They already know what he’s about and how he expects them to react to his drip, whip, new song, clout, homies, money, crib, or whatever he has going on. That’s what I see. The masses can read our actions and predict our next move.

There’s a VIP-only poker table downstairs. Maybe it’s sex?

Our enemies know precisely how to play us. They know we fear the Feds, the backdoor, and the snitch. So they tip off the cops, open the backdoor, and snitch. Sometimes the rapper might move right. He might move smartly for a long time. The moment he slips just once, a third party makes the assist to get him jammed up. Today, it’s not about new or old rappers. Hip Hop is attacked from all angles, and every rapper is a target. No, it’s not just the pretty lady the rapper lusts after that he doesn’t know hates him. It could be the establishment. Walk into a strip club now, and the games begin.

The stripper exits the pole and comes to the rapper’s table to butter him up. The club raises its prices. The bouncer scopes him. The bartender sizes him up. The establishment has its set of business models against our playbook. They throw temptations. What’s his weakness? Is it drugs? There’s a laced blunt already lit. Don’t let it be drinking. That Henny might be their fastest route. Is it gambling? There’s a VIP-only poker table downstairs. Maybe it’s sex? They have dimes ready to open it wide, knowing the rapper will kiss French and hit it raw regardless of whether he has a baby mama.

All of that is a way to drain his or her pockets. Maybe this rapper is a greedy one. He wants to gamble, get drunk, use drugs, and fcuk a beautiful stranger the same night. And he’s paying for everything at the premium price? Hell, they’ll even play his songs while he’s at it. If she says no and walks out, they’ll let somebody know. It could be a cop who pulls her over and jams her up in the legal system. Yes, the legal system is a part of this business model. They have fines and penalties set up just for us. Rappers are the new mobsters; whether we’re friendly or arrogant doesn’t matter. There is a play setup to get us.

You’re getting robbed, you’re getting accused, or worse, you’re getting killed. You are a mark once they know you’re a rising star in the entertainment business. Sadly, most rappers are still unaware of this vicious business model. We don’t know that the bouncer, waitress, and bartender could be running a pick-and-roll while someone else in the back monitors the cameras to call the next play. Remember, they said FBG Duck was shopping when someone dropped his location. When he tried to escape out the back, they said no. They told him to go out front where the shooters were waiting. King Von was in his car.

People make it seem like the rapper met an untimely coincidence. He came up with a deal, but they had a plan. Is it a live performance? Does she want to organize a festival or a fashion show? If you’re a rapper, they know how to direct that gig and set traps to rip you off. You can arrive in a business suit or iced-out designer clothes. It doesn’t matter. As soon as you drop your name, someone googles you. They check your website, Wikipedia, social media, or networth. Like, oh, jackpot! We have one. Some of these guys are experts on Twitter, Instagram, and WhatsApp. You may also have a podcast or YouTube channel.

Questions they ask during the introductory phase are not flattery. They assess the rapper to determine what information to use against her or him. These enemies run a quick scan to determine if it’s his ops, open court cases, or baby-mama situations. If not, they put something on the rapper. He arrives in an excellent car listening to loud rap music. At the very least, she’ll wear designer sunglasses, a nice hairdo, and rare jewelry. Or he may be wearing expensive cologne. Yes, one way or another, they plan to rob him. When he plays hard, they have no problem killing him. There is really no way out of this ambush.

No matter how careful that rapper moves, they have a counter-play for that move. These people will use his lyrics against him since they already know how his mind works. The general public is often wary of the gang culture and gun violence in the rapper’s lyrics, so they will blame him for what happened to him. This is how the world is treating rich black rappers these days. Hip Hop has put many black men in an economic position that moves up the food chain, and the world is unhappy about that. They want to destroy Hip Hop Kulture and its precious rappers. The question is whether we realize it soon enough.*

About Post Author

Wilfred Kanu Jr.

Wilfred Kanu Jr., known as Freddy Will, is a Sierra Leonean-born American author, music producer, and recording artist. He writes on history, philosophy, geopolitics, biography, poetry, public discourse, and fiction. He resides in Berlin, Germany, mixing hip-hop music with jazz, calypso, dancehall, classical, r&b, and afrobeat.
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